PETRIe 67 - LOOK NOT WITH EYES
One of the highlights during my time at PETRIe magazine, this editorial was a personal love letter to childhood and the freedom of solitary imaginative play. Photographed by Nhu Xuan Hua and Styled by Zadrian Smith, with Set Design from Thomas Bird, ‘LOOK NOT WITH EYES’ tells the story of a seven-year-old girl and her imaginary friend. Initial conversations with the creative team involved discussing the realisation of my rough storyboards, which provided a base for the direction of the styling, set design and shot composition. Themes revolved around idea of make-believe play associated with dolls & miniature worlds, which we intended to be reflected through our play with scale, repeated pattern and special prop builds / costume makes.
ART DIRECTION | CONCEPT DESIGN | STORYBOARDING | CASTING